Sara Stimac

Portland, OR, United States

Sara founded Chromacore, an immersive fitness experience featuring Lagree Fitness classes blended with chromotherapy.

Posted

Jul 15 at 03:50 PM

While we don't encourage phones during class, we do allow people to prop their phones up and video the class in time lapse mode. With our chromatherapy and vibe, it always comes out looking spectacular and the client posts it on social. We always repost.

In part, we allow because of the nature of our studio - no mirrors, colored lights and machines - so people can share the experience. Also because it is in time lapse, it really doesn't show anyone individually (except the person filming is a little more spotlighted).

We recently had a woman complain as follows:

"Hello! Last time I was in class, someone next to me set their phone up to record her whole workout. The phone was placed on the floor against the wall, and I was clearly in the video as well just by proximity. I have to say it made me extremely uncomfortable. I really don’t like the feeling of being recorded while working out, feels like a violation of privacy and just a layer of stress…which is tough because I go there to de-stress and focus on wellness! Sure, I could say something but I am hoping there is some kind of policy in place? Let me know. Appreciate your help with this. I would like to keep coming to class and be comfortable doing so!"

I need your advice here. On one hand, I totally get it (and maybe others feel this way but haven't expressed it), but on the other hand, when it's time lapsed and creative, it really helps the marketing of the studio with the client sharing it. 

Influencers versus privacy. Help!

3

Posted

Jun 20 at 03:13 PM

Help! What would you guys do? For background, a new Lagree studio opened by us and are offering a huge deal to any of our members who take class there - knocking 25-35% off our price! It’s such a race to the bottom! How would you reply to this client?

“Hi there!
I hope all is well with you. Another studio has offered me an unlimited membership for $199/month. I was hoping you’d be able to match this price for me? Otherwise, I’d like to cancel my membership (but see through the month I just paid for) before the next billing cycle.
Looking forward to hearing from you! Hopefully we can match the price.”

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